Adidas, the leading brand in the world of modern sports, threw a bash last January 10 to officially open its newest store at the heart of Bonifacio Global City in Taguig. The retail outlet carries various lines of Adidas shoes and apparel including: basketball, running, training, football, and Originals.
The event was hosted by Rjay Ty, Wave 89.1’s best new artist for 2012, and was graced by top models, celebrities, media, and bloggers. We bumped into Paelo Pedrajas that night too. Haha.
DJ Nix Dam P, champion of the Best Buy DJ Spinoff in Los Angeles, was also present to spin for us! Beatbox Philippines also put on a show by challenging the DJ to a battle as they made renditions to songs from Adidas global ambassadors.
Shoelace ribbon was cut! Adidas BGC is officially open to the public!
A fashion show presenting the different collections Adidas has to offer featured models like Rocky Salumbides and Luke Jickaine, and former Binibining Pilipinas Marie Ann Umali. The catwalk, painted in adidas’ trademark 3 stripes, allowed models to traverse from the store’s interiors to the program area along the Two Parkade walkways in BGC.
Bonifacio Global City is quickly becoming the new hub for residences, offices, and retail. The community has basketball courts, a gym, and a football field nearby. Apart from that, wide sidewalks surround the area, which is great for running activities. The new Adidas store is a perfect fit for the area, because it caters to anyone that has a healthy and sporty lifestyle.
Amazed with Tessa Prieto’s outfit
Here are some photos inside the store:
adidas x Jeremy Scott sneakers… Nolza!
The new store is located at Two Parkade, 30th St. corner 7th Ave., Bonifacio Global City. For more updates, follow adidas Philippines at facebook.com/adidasPhilippines.
Last Updated on 8 years by Carizza
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