Joined Bensimon D.I.Y. Event last August 6 at CommonThread Power Plant Mall and it was indeed a perfect break between errands.
Over 30 years of dressing the feet of Parisians has taught Bensimon that no single pair of shoes can be perfect. That’s because fashion, especially within the context of the French’s inherent je ne sais quoi, is not anchored on perfection; it’s about dressing for the moment, with ease, style and sophistication.
Bensimon captures this ideal with its concept of being perfectly imperfect. No two pairs are exactly alike, but each one still represents everything about the Parisian aesthetic, the brand’s tradition of quality and attention to craftsmanship. That said, they’ve now taken the idea further by giving Bensimon fans an opportunity to use their favorite pairs into their own canvas.
The team gave me a beige pair and I had no idea what to do with it. Living in pastels and everything sweet, beige was definitely a challenge. How would I paint this pair to become more me?
Here’s the work in progress…
Ana Gonzales and Ava Te waiting for their own pairs to dry. Oh, hello there Athan!
Michael Macalos helping others with his Pollock style
Last minute, I realized I really wanted a white pair with pink lining. How fickle-minded? Hahaha I’m quite happy with how it transformed. Teehee.
Customization has an enduring appeal that plays on an individual’s instinctive fashionable inclination; and brands like Bensimon continue to prove that function and style do not have to be mutually exclusive.
Through the years, Bensimon has made the elusive Parisian aesthetic accessible by elevating sneakers into the fashionable staple it is today. And as it continues to put the spotlight on its subtle brand of style, expect it to grow a steady local following that—like all wardrobe classics—stand the test of time.
Bensimon sneakers are available at CommonThread (Greenbelt 5, Power Plant Mall), Rustans (Gateway, Makati, Alabang Town Center, Shangrila), Center of Gravity (Burgos Circle and Centris Walk), Shoe Salon (Glorietta 3, Power Plant Mall Rockwell, Shangri-La Plaza Mall, and Trinoma), and Shoe Thing (Kids styles only: Bonifacio High Street, Eastwood Mall, and Greenbelt 5). The price ranges from 2,095 to 2,565 for the men’s and women’s line and 1,295 to 1,795 for the kids’ styles.
Visit www.bensimon.com.ph for more information.
Last Updated on 8 years by Carizza
Leave a Reply